FOR the TRADE

the LOCUST LANE trade PROGRAM

We are proud to collaborate with trade professionals seeking high-quality, handmade rugs.

TRADE discounts

Apply for your designer account and get exclusive pricing and offers.

custom COLOR

Design a piece from scratch or modify an existing rug in our collection with custom colors from our True to Hue Benjamin Moore matching program.

preferred STATUS

Be the first to hear about new designs and arrivals, including early notifications for in-stock rugs that are ready to shop.

TRUE to HUE

We pioneered our True to Hue Benjamin Moore color matching program so you can see which rug colors will work in your space. We match our wool threads to Benjamin Moore paint colors, so no matter your location, you can see each rug's colors in your specific space and lighting.

Alongside each rug's description, you'll find a curated Benjamin Moore paint color list. Grab a Benjamin Moore paint deck from your local home improvement store, look up the color codes provided, and feel confident that your new rug will complete your unique space.

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